McDonald’s Snack Wrap is returning to U.S. menus. This is what to know.
McDonald’s Snack Wrap, a gone-but-not-forgotten buyer favourite, is returning to the fast-food chain’s eating places within the U.S. after a nine-year hiatus.
The favored sandwich will reappear on menus beginning July 10, 2025, in accordance with an announcement by the corporate on Tuesday by which Joe Erlinger, president of McDonald’s USA, acknowledged merely, “It is again.”
Consisting of a white-flour tortilla full of rooster, shredded lettuce and cheese, the Snack Wrap was launched almost twenty years in the past. Nonetheless, the merchandise was faraway from McDonald’s menus in 2016 as a result of it was too sophisticated for its kitchens to organize. Prospects have been calling for the Snack Wrap’s return ever since.
In saying the Snack Wrap’s return, the corporate included a hyperlink to a webpage known as snackwrapfiles.com, which it describes as a “content material hub for essentially the most anticipated menu merchandise of the last decade.” That includes Snack Wrap wallpaper as its background, the promotional webpage contains numerous massive folders customers can click on into. A folder entitled “Fandom,” for instance, homes screenshots of social media posts from Snack Wrap followers expressing their love for the meals and asking when it might be returned to McDonald’s menus.
In a single e-mail, entitled “Snack Wraps for this Pregnant Girl,” a McDonald’s buyer named Carli writes “my largest craving is one thing I am unable to have. I’m due July 14th, 2025. Will snack wraps be again earlier than then? Please simply give me a touch.”
“I’ve waited years and I am getting mildly impatient” wrote one other fan known as “loyal snack wrap lover.”
One other, extra proactive show of loyalty included a Change.org petition to carry again the Snack Wrap. The petition garnered almost 19,000 signatures. Bringing again the wrap was a “years-long course of,” Erlinger instructed The Related Press.
In its revived kind, the Snack Wrap will function fried rooster and are available in two flavors: Ranch and Spicy. This can be a departure from the unique model, which included a alternative of grilled or fried rooster and sauce choices like honey mustard and candy chili. The simplified recipe is to make sure sooner service, in accordance with the corporate. The corporate has not revealed how a lot the Snack Wrap will value, solely that costs will fluctuate relying on location.
McDonald’s additionally posted on the Snack Wrap’s on its X account, thanking ardent followers for resurrecting the long-lost menu merchandise. Breaking the fourth wall, the social media supervisor behind the McDonald’s account addressed followers immediately, reminding them that “social media managers do not management the menu,” however moderately its the followers who’re to thank for the Snack Wrap’s revival. Said the submit, “you created a motion. a motion so highly effective that you simply lastly gained.”
contributed to this report.
