Apple Takes Prime Spot for First-Quarter Smartphone Gross sales, Knowledge Reveals
Apple took the highest spot for international smartphone gross sales within the first quarter on the again of the iPhone 16e’s launch and powerful demand in international locations similar to Japan and India, information from Counterpoint Analysis confirmed on Monday.
Apple had 19 p.c of the smartphone market, regardless of flat or declining gross sales within the US, Europe and China, adopted by Samsung with 18 p.c of the market, in accordance with Counterpoint.
The Worldwide Knowledge Company, which tracks cell phone shipments, mentioned international shipments rose 1.5 p.c within the first quarter, with Apple dashing to stockpile models to keep away from tariffs imposed by US president Donald Trump.
Trump’s back-and-forth tariffs and escalation of worldwide commerce tensions has resulted in international monetary market turmoil for the previous two weeks, a worsening financial outlook and the opportunity of stronger inflation.
Apple had chartered cargo flights to ferry 600 tons of iPhones, or as many as 1.5 million, to the US from India in an effort to beat the tariffs.
Nonetheless, Trump’s choice to exclude smartphones, computer systems and another electronics from the sweeping reciprocal duties on China led to an increase in international tech shares on Monday.
“The latest exemption by the US authorities pausing smartphone import tariffs from China gives momentary reduction for US corporations, however heavy reliance on China’s provide chain persists amid ongoing tariff volatility,” mentioned Ryan Reith, group vp, worldwide machine trackers, IDC.
“Proper now, the main focus for US smartphone manufacturers must be making the most of the exemption by constructing and transport as a lot as potential.”
Counterpoint, which expects the smartphone market to say no this 12 months as a result of tariff-related uncertainty, mentioned Xiaomi continued its gross sales momentum in third place, whereas Vivo took the fourth spot and OPPO was fifth.
© Thomson Reuters 2025
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