India’s shopper safety company notifies Apple over efficiency points in iPhones after iOS 18 replace – Firstpost

Apple is going through some warmth in India after complaints about iPhones slowing down and experiencing bugs following the iOS 18+ replace. The Client Safety Authority (CCPA) has issued a discover to the tech large, asking for a proof of the issues that customers have been going through.

This transfer was introduced by Pralhad Joshi, India’s Client Affairs Minister, who took to social media to let the general public know. He shared that the CCPA had gone by means of the complaints filed by means of the Nationwide Client Helpline. After taking a better look, the division determined to ship a discover to Apple, requesting particulars in regards to the efficiency points brought on by the newest software program replace.

Apple beneath the highlight in India

This motion highlights the rising consideration that Apple is getting in India, which has develop into an necessary marketplace for the corporate. Apple’s presence in India is rising, particularly within the premium smartphone phase, the place iPhones have been fairly common. However with customers complaining about efficiency drops after the replace, the Indian authorities is exhibiting it’s critical about defending customers, notably within the tech world.

With increasingly folks in India utilizing Apple merchandise, the corporate might want to take note of these points if it needs to maintain its loyal fan base completely happy. This discover from the CCPA alerts that buyers’ voices will likely be heard, and firms will likely be held accountable.

What’s subsequent for Apple

Apple will now want to answer the CCPA’s discover and clarify the problems with the replace. The corporate may additionally have to supply options to repair the efficiency issues. Because the Indian authorities steps up its scrutiny of tech firms, Apple’s response will likely be watched intently to see how the corporate handles shopper complaints in India transferring ahead.

It’s clear that in India, the place tech is booming, firms want to ensure their merchandise carry out as anticipated, or they may face backlash from each customers and regulators.

Apple’s massive plans for India

Whereas coping with the complaints, Apple isn’t slowing down in India. In reality, the corporate is actively increasing its presence within the nation. It’s launched the Apple Retailer app, which goals to supply a extra personalised purchasing expertise for Indian prospects. The app offers tailor-made suggestions and makes it simpler for customers to browse and buy Apple merchandise.

This launch is a part of Apple’s broader technique to strengthen its maintain on the Indian market, particularly in smaller cities and cities. Alongside its new app, Apple additionally opened flagship shops in Mumbai and New Delhi in 2023 and has plans to open extra areas in Bengaluru, Pune, and Delhi NCR. It’s clear that Apple has its sights set on India for the long term.