Reliance secures no. 2 spot in world FutureBrand Index 2024, surpasses Apple, ETCFO

Reliance secures no. 2 spot in world FutureBrand Index 2024, surpasses Apple, ETCFO

Reliance secures no. 2 spot in world FutureBrand Index 2024, surpasses Apple

The US not dominates the highest of the FutureBrand Index, in a landmark achievement, Reliance Industries Restricted (RIL) has been ranked No. 2 within the FutureBrand Index 2024, surpassing world know-how large Apple.

This marks the primary time an Indian firm has entered the highest three of this prestigious world rating, showcasing the rising affect of Indian firms on the world stage.

Based on the FPI International Rating 2024, Reliance made a outstanding leap from No. 13 in 2023 to No. 2 in 2024, reflecting its sturdy model positioning, shopper belief, and strategic progress throughout a number of industries, together with power, telecommunications, and retail.

The FutureBrand Index, which evaluates corporations primarily based on model notion moderately than monetary efficiency, has witnessed a serious shift over the previous decade.

In 2014, seven of the highest ten manufacturers have been from the US, however by 2024, the record has turn into extra diversified, with solely 4 US manufacturers making the highest ten, whereas 5 manufacturers hail from Asia-Pacific (APAC) and the Center East.

The Index highlights how APAC and the Center East have considerably invested in model growth, significantly in B2B sectors, matching the brand-building momentum historically seen within the US and Europe.

Nevertheless, not all manufacturers have maintained their dominance. Main gamers like Boeing (#12 in 2014) and Volkswagen (#17 in 2014) have fully fallen out of the rankings, highlighting the evolving nature of name notion and shopper belief.

Samsung secured the No. 1 place, climbing from No. 5 in 2023, due to its sturdy give attention to persona, storytelling, and innovation.

The model’s excessive scores in authenticity, thought management, and well-being have strengthened its place as a trusted world chief.

In the meantime, Apple, which was ranked No. 1 in 2023, slipped to No. 3 however the firm maintained a benchmark for model loyalty and seamless buyer expertise, with sturdy scores in consistency, buyer engagement, and thought management.

Within the FutureBrand Index 2024 finance emerged because the strongest sector, with 10 out of 15 manufacturers displaying upward momentum, indicating sturdy efficiency and rising shopper belief.

Healthcare struggled, with 10 out of 15 manufacturers declining, reflecting challenges in public notion and trade turbulence, shopper staples noticed a balanced development, with 5 corporations rising and three declining, pointing to regular but modest progress.

Info Expertise confirmed combined outcomes, as 9 corporations improved, whereas 11 noticed a decline, highlighting the sector’s volatility, power and communication Providers struggled, with extra manufacturers declining than bettering, a sample underscored by Alphabet’s drop from No. 1 in 2014 (as Google) to No. 57 in 2024, and Meta (previously Fb) falling from No. 11 to No. 52.

Industrials remained largely stagnant, with no main upward motion, regardless of Boeing’s high-profile departure from the rankings.

  • Printed On Feb 17, 2025 at 02:58 PM IST

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