Samsung focusing closely on creating AI ecosystem, not bothered by competitors, says JB Park – Firstpost

Samsung is diving deep into the event of AI expertise and is raring to face off in opposition to its rivals in India, one among its most vital markets. JB Park, President & CEO of Samsung Southwest Asia, expressed that the corporate is not only specializing in smartphones however is aiming to supply a complete ecosystem for its customers.  

Chatting with PTI earlier than the launch of its subsequent flagship, the Galaxy S25 sequence, he talked about that Samsung is gearing up for what they anticipate to be a “larger 12 months for the Indian smartphone business” in 2025, and the corporate is able to rise to the event.

Competitors is a part of the enjoyable, says Samsung

When requested in regards to the fierce competitors Samsung faces in India, Park made it clear that the corporate welcomes it. “We benefit from the problem,” he stated, including, “To be sincere, life is so boring with out having a powerful opponent or competitors.”  

At the moment, Samsung is seeing intense rivalry from Apple within the super-premium smartphone phase (priced over USD 800) and from Chinese language handset makers within the USD 400-600 vary. Whereas he acknowledged that Chinese language manufacturers have shortly tailored to AI expertise, Park highlighted the dangers concerned in sharing private information with these firms. He famous, “The factor is, are these manufacturers (Chinese language) trusted that you may give your non-public info to them to assist your AI help wants?”

Focussing on innovation and buyer expertise

Park defined that whereas competitors is fierce, Samsung’s focus stays on creating a powerful shopper expertise and constructing a novel providing. He said, “Will we win in each battle and each worth phase, we don’t however our focus and significance is on the patron expertise and desires and to develop differentiation elements for the longer term.”  

This technique has helped Samsung not solely consolidate its management out there but in addition broaden its premium phase share, with extra shoppers in smaller Indian cities now choosing its high-end telephones.

2025 to be a large 12 months for Indian Smartphone tech

Samsung’s efforts to broaden into smaller cities have been pivotal, with the corporate opening new shops designed to function “the last word AI vacation spot,” providing immersive experiences and top-notch customer support.  

Park expressed optimism about 2025, stating, “We hope 2025 will likely be a much bigger 12 months for India smartphone business. We’re all nicely ready.” With a strong plan in place, Samsung is assured it is going to proceed to thrive within the aggressive Indian smartphone market.