In US TikTok Ban, Meta and Google will emerge as true winners as they divvy up advert income – Firstpost

In US TikTok Ban, Meta and Google will emerge as true winners as they divvy up advert income – Firstpost

TikTok’s speedy rise, alongside the expansion of Amazon, has introduced an actual problem to Meta and Google. If TikTok is banned, greater than half of the promoting {dollars} spent on the platform within the US would shift to Meta and Google properties learn extra A brand new evaluation from eMarketer reveals that Meta and Google…

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